The future of the luxury hospitality industry was unknown during the pandemic, guests were unable and some unwilling to travel, which hit the industry hard. As predicted by McKinsey & Company, the recovery for luxury hospitality from 2020 has taken 3 years, leading to substantial shifts in the post-pandemic era
The saturated Conference venue market requires MICE hospitality teams to have the right marketing strategies in place to ensure a reliable flow of bookings and healthy pipeline. Events are about so much more than just the space they take place in and each client feels their objective is completely unique.
Hotel GM’s and Sales Teams can help increase MICE bookings by capitalising on 5 key growth opportunities drawn from PWC’s UK Hotels Forecast industry report. With corporate demand for hotel conference venues and meeting space this year predicted to remain soft, it remains critical that venues ensure their hospitality marketing strategies
The facilitating and renting out of hotel meeting space for company employee inductions, offsites, training programmes, culture events, remote working catchups and other corporate needs can add a significant revenue boost for hotel and hospitality venues. MICE sales teams can maximise their hotel meeting room bookings to deliver more and
The hospitality sector has seen unprecedented disruption in the last few years and the industry is changing a lot. Understanding the latest trends in the luxury hotel industry and adapting to them is crucial for continued success. Consumer expectations are very different in a luxury establishment and as their priorities
ZOO provides branding for luxury hotels, assisting exclusive establishments such as Ocean Club St Barths in constructing a clear message that speaks to their unique, high-end clientele. Ocean Club St Barths is an exclusive members club, offering a range of amenities and services to their clients. During their stay on