THE PARAGON – Development launch
ZOO worked with NU living to create the brand identity and initial onsite hoarding design for The Paragon. From there, we moved on to create and deliver content for an all-round marketing campaign including printed collateral, website and app (both with api integration), marketing suite signage and on/offline advertising activity.
The Paragon is a beacon of hope. A shared ownership scheme, everybody from couples and sharers to young families has the chance to own a well-built, brilliantly designed, spacious new home at an affordable price.