ZOO works with Visit Kingston to produce their print and digital marketing communications for a year-round campaign to attract visitors to the town centre from within the borough and surrounding areas.
Visit Kingston is the consumer-facing brand, owned by Kingston First, who represent more than 750 businesses in Kingston upon Thames. Together they ensure Kingston is a vibrant and exciting destination for people to visit, shop, live and work in.
Two key annual campaigns focus on Summer and Christmas events. Multiple touchpoints include townscaping, multi-media advertising, direct mail and social media to communicate the unique selling points of Kingston and how visitors can make the most of their experience.